Obstacles Facing Women Coursework Example | Topics and Well Written Essays - 250 words

Obstructions Facing Women - Coursework Example Ladies are their most exceedingly terrible adversaries and need money related guide to enable themselves. The tale discusses kids living with their folks. The relative is a retribution power in oppressing her kindred ladies in the house. This uncovers numerous likenesses that the ladies in Asia face with fiscal foundations. The ladies gripe of the intense conditions that are set up to get an advance in Asia (Bhagwati, 2004). There are likewise favorable circumstances that happened to ladies in Asia, difficult work center and commitments, cause the ladies to be progressive. The little fellow that makes due in the city and become fruitful goes gaga for a young lady who firmly works her way through to got progressive. There is debasement, cartels absence of assets and joblessness that face ladies in Asia. This is told through the youthful man’s connection with ladies in the boulevards. An inappropriate impact of globalization and the procuring of negative is the primary impetus in the obstacles confronting ladies. Be that as it may, through constancy there is

T.S. Eliots The Love Song of J. Alfred Prufrock :: essays research papers fc

TS Eliot's Prufrock The unexpected character of "The Love Song of J. Alfred Prufrock," an early sonnet by T.S. Eliot (1888-1965) as an emotional monolog, is presented in its title. Eliot is talking, through his speaker, about the nonappearance of adoration, and the sonnet, so distant from being a "song," is a contemplation on the disappointment of sentiment. The initial picture of night (generally the hour of affection making) is troubling, instead of reassuring or enchanting, and the night "becomes a patient" (Spender 160): "When the night is spread out against the sky/Like a patient etherized upon a table" (2-3). As per Berryman, with this line starts current verse (197). The urban area of the sonnet is fierce as opposed to being appealing. Eliot, as a Modernist, sets his sonnet in a rotted cityscape, " a dull neighborhood of modest lodgings and cafés, where Prufrock lives in single gloom" (Harlan 265). The experience of Prufrock is set against that of anonymous "women" (13), all things considered speaking to womankind. Their out of reach status is spoken to by their steady development they "come and go"- and their "polite chatter about Michelangelo, who was a man of incredible inventive vitality, not at all like Prufrock" (Harlan 265). We can't envision that they would tune in to any affection melody by Prufrock, anything else than they would discover his name or his individual alluring. "A man named J. Alfred Prufrock could scarcely be relied upon to sing an affection tune; he sounds too well dressed" (Berryman 197)."J. Alfred Prufrock" shows his convention, and his last name, specifically, demonstrates prudery. The amazing similitude, a visual picture of the "yellow fog" (15) in the fourth refrain, speaks to the embittered condition of the cutting edge city, or Eliot's & ;quot;infernal form of the backwoods of Arden" (Cervo 227). The picture is questionable, in any case, since Eliot likewise makes it inquisitively appealing in the accuracy he utilizes in contrasting the haze's movements with that of a feline who "[l]icked its tongue into the sides of the evening" (17). We additionally hear the mist, disquietingly, in that picture, in the likeness in sound of "licked." Reiteration of "time", in the accompanying verse, shows how the universe of Prufrock's being is bound to fleetingness. "Prufrock addresses his audience members as though they had stayed with him in some hover of perpetual damnation where time has halted and all activity has become theoretical" (Miller 183). "Time" is rehashed, a few times, however it isn't just its inevitable nearness that Eliot is stressing, yet in addition the technicality of the manners by which we use it; "the taking of a toast and tea" (34).

Barack Obama’s Presidential Campaign Speech in Berlin Essay

The present leader of the United States, Barack Obama, when gave a discourse during his constituent crusade to a gigantic group in Berlin. Obviously, while such a crusade discourse is clearly connected with political undertakings, it would in any case be suitable to call attention to that the discourse as far as anyone knows fills a need to bind together countries and to modify past collusions for a solitary reason which is to forestall just as resolve developing overall concerns. Given such setting however, it is as yet obvious that various promulgation methods have been utilized in order to pick up and fortify open help. One of the most clear promulgation methods which Obama used was the plain society claim. To additionally clarify, all through his discourse, Obama noted and featured that he introduces himself not as an appointive competitor but instead as a concerned resident of the world simply like the people before him (The Huffington Post, 2008). Besides, the temporary fad approach has likewise been applied. While tending to the open he depicted objectives which are as far as anyone knows the objectives of the whole world, for example, banishing fear monger dangers and in any event, giving equity in different countries (The Huffington Post, 2008). On the off chance that others or countries would bring down such points it appears that they would be marked as foe despite the fact that not really so. It is certain that Obama’s discourse was in fact viable in convincing its crowd deciding from the applause. The purposeful publicity strategies are intended to speak to the feelings of general society in Berlin. It gives a feeling of unity, exploiting the noteworthy portrayal of the site. Scrutinizing the pertinence and legitimacy of Obama’s focuses during the occasion more likely than not been impossible as the lion's share, which went to the occasion, have just accepted a similar point of view. Potentially, others, being affected, accepting a comparative position as it is by all accounts the nationalistic and dependable choice. Consequently, Obama’s appointive achievement is demonstration of the utilization of publicity procedures in legislative issues, paying little heed to its one-sided and bunch situated nature. Reference The Huffington Post. (2008). Obama Berlin Speech. Recovered http://www. huffingtonpost. com/2008/07/24/obama-in-berlin-video-of_n_114771. html.

How Chatbots Benefit Brands

When we consider brand-customer relationships and interactions, many of us instantly think of viral examples of "brands behaving badly"—like a tweet about a lost online order or a post about terrible airline service. And then there's the aftermath of such an interaction, where the brand scrambles to do damage control by pledging to do better next time and make changes going forward. Related: 5 situations that can damage your brand—and how to respond But, what if there was a way companies and brands could respond to every customer in real time with a completely personalized approach? There is a new way of cultivating and maintaining customer relationships. It's faster, easier and cheaper than any call center. Enter chatbots First, what are chatbots? Chatbots complete automated tasks and services via messaging apps. They also respond to users by pulling answers from a database and relying on pre-programmed phrases. Some bots employ artificial intelligence (AI) to learn and get "smarter" with each interaction, like voice assistants Siri and Alexa. Because of their ability to interact and provide instant answers to users' questions, bots are uniquely suited for improving customer service. Here are just a few ways chatbots can benefit brands. Chatbots are available 24/7/365 Thanks to apps like Lyft and Uber Eats, our society has become even more accustomed to instant gratification. We want everything right here and now; it's the definition of the on-demand economy that apps and bots helped to create. So, it makes sense that bots would step in to fulfill our need for immediate interaction with brands and companies. Protecting your brand's reputation for stellar customer service could be as simple as deploying an after-hours chatbot for your website. Long after your human customer service reps have clocked out and gone home, your bot is hard at work fielding questions from customers. Additionally, since bots are designed to complete tasks and gather information, brands are positioned to solve some of their unique customer service challenges with the implementation of chatbots. One thing to note: Be upfront when customers are communicating with a bot. In other words, don't disguise the chatbot as a real person. In fact, bots are favored over humans when it comes to answering quick questions. So, let customers know that after-hours customer service is handled by chatbots. Chatbots are proactive Browse through any e-commerce website, and you're likely to encounter a bot in the form of a helpful personal shopper. More brands are using chatbots to interact with customers and establish contact proactively in anticipation of shopper needs. Why the shift? A recent poll found a whopping 83% of shoppers say they need help while shopping online. The thought behind this strategy is that not connecting with a shopper until they actively reach out with a question often results in the loss of a sale. But, if a brand can reach out and start a conversation with a customer at the beginning of their shopping experience, there's a better chance of keeping them on the website. Brands like Aerie and Whole Foods are using chatbots exceptionally well to proactively engage with customers and offer things like discounts and recipes. Think of all the possible ways a bot could help a browsing customer before they even know they need help: Advising on size, fit & color Answering FAQs faster Fulfilling inventory checks Assisting with account questions Facilitating returns or exchanges Chatbots are more consistent, faster & cheaper Humans get burnt out, have bad days, and need to take breaks. Bots have no such problems. Bots can work around the clock and never waiver in the level of customer service they provide. Humans have a limit to how many people they can realistically help during a shift, while bots are not beholden to any such rules. Because bots are inherently adaptive and exist solely to help users, they can even build relationships more efficiently than humans. (That is, to a degree.) Chatbots are great at collecting data from their interactions with customers, which can then be used to improve or personalize future communication. Instead of a customer starting over each time they visit your site, a bot can pick up right where they left off and build upon the previously established relationship. Bots can handle tedious tasks (like gathering and verifying account information) much faster than a human employee, and they do it all without the need for a paycheck. Plus, the overhead required to staff a 24-hour call center far outweighs the cost of programming a chatbot. What's next? Humans will never be fully replaced by chatbots for meaningful interaction, especially in face-to-face instances. But, as engineers fine-tune their programming to become more sophisticated and handle increasingly complex requests, more brands will use chatbots as a way to stay "always on." Did you enjoy this post? Do us a huge favor and share it with your networks on LinkedIn, Facebook or Twitter.

Essay on Conflict Management in Relationships - 1499 Words

Managing Conflict in Relationships Key Concepts Bracketing- Noting that an issue arising in the course of a conflict should be resolved later Conflict- Contracting- Building a solution through negotiation and the acceptance of parts of proposals Cross-Complaining- Exit Response- Physically walking out or psychologically withdrawing Games- Highly patterned interactions in which real conflict is hidden or denied Grace- Granting forgiveness or putting aside our own needs when there is no standard that says we should or must do so Kitchen-Sinking- In which everything except th the kitchen sink is thrown into the argument Letting Go- Lose-Lose- Assumes that conflict results in losses for everyone that it is†¦show more content†¦Places value on individualism, self-assertion, and competition. Not common in cultures that prioritize cooperation, keep others from failing, finding areas of agreement C. A win-win approach Usually ways to resolve differences so that everyone gains. A good solution is one that everyone finds satisfactory. People who adopt win-win often discover solutions previously un-thought of b//c they are committed to their own others’ satisfaction. Sometimes the result of compromises provide confirmation protect the health of the relationship IV. Most people have relatively consistent patterns they employ to respond to conflict. A. We use exit responses when We see conflicts as a win-lose situation may exit phsysically or psychologically if they think the will lose the argument Although sometimes useful to break from the conflict to cool off, it tends to be destructive. As a forceful way to avoid conflict, it is active B. We use neglect responses when we think the escalating disagreement will harm everyone or the person thinks they will lose if the conflict progresses C. We use loyalty responses when focusing on what is good desirable about the relationship minimizing its problems. Loyalty is silent allegiance doesn’t actively address conflict so it is a passive response. Preserves relationship, is constructive in the short term. Likely to spring from a lose-lose orient towards conflict. Believe disagreementShow MoreRelatedThe Relationship Between Emotional Intelligence And Conflict Management Style4185 Words   |  17 PagesTHE RELATIONSHIP BETWEEN EMOTIONAL INTELLIGENCE AND CONFLICT MANAGEMENT STYLE 1. Introduction Conflict is not something new to us. Every single day we might involve in the conflict. Conflict has occurred since the existence of human beings. Conflict occurred either in person or between other individuals. Conflict can happen when we faced negative situation with family, colleagues, supervisor, customers and others. The early approach of conflict assumed all conflict was negative and toRead MoreQuantitative Research : Data Collection1527 Words   |  7 Pagesissues to consider with quantitative data collection methods. Problem Statement Organizational conflict arises when an individual or group perceives a threat to her/their interest. Most organizational conflicts in Nigeria emerge due to the inability of the system to fulfill the collective agreement with the employees (Ekong, 2000). This leads to employees quitting from the job. Another source of conflict exists between employees; arguments and competition for promotion, position and performance beingRead MoreEssay about Conflict in Interpersonal Relationships1487 Words   |  6 PagesConflict in Interpersonal Relationships Conflict. It could happen with a friend, romantic partner, co-worker, or complete stranger. There are many researchers out there who study conflict and all of the aspects to it. One thing that is clear is that conflict is inevitable in every interpersonal relationship, and it requires understanding, management, and reconciliation to prevent damage to the relationship. Dean Tjosvold and Lin Wang both of Lingnan University out of Hong-Kong wrote DevelopingRead MoreFunctional Conflict in the Organization1723 Words   |  7 PagesCRITICAL ANALYSIS OF FUNCTIONAL CONFLICT IN THE ORGANIZATION WITH REFERENCE TO OCEANIC BANK PLS (OBP) INTRODUCTION. Conflict refers to events ranging from inner turmoil produced by competing needs or desires to open violence between entire societies (Greenberg amp; Baron 1995). Conflict has grown to become a very imperative word in Organizations and in everyday human life, in the organization it is seen as the struggle between 2 or more people or groups in the organization, and could be functionalRead More Human Resource Management Essay example1709 Words   |  7 PagesThe Employment relationship is the only reason public and private limited organisations work effectively. The Employment relationship is a fragile tie between an employer â€Å"management† and employee â€Å"worker†. This relationship can be affected by 3 factors which are interests, control and motivation. Employers have to balance these factors in order to maintain a productive working relationship. Employment relationship works like any other relationship, commitment is required from both sides. InRead MoreQuantitative Research : Data Collection1562 Words   |  7 Pagesissues to consider with quantitative data collection methods. Problem Statement Organizational conflict arises when an individual or group perceives a threat to her/their interest. Most organizational conflicts in Nigeria emerge due to the inability of the system to fulfill the collective agreement with the employees (Ekong, 2000). This leads to employees quitting from the job. Another source of conflict exists between employees; arguments and competition for promotion, position and performance beingRead MoreConflict Management Styles Among Corporate Executives1161 Words   |  5 Pagesprevious researchers’ efforts and expertise. A potential research study on â€Å"Conflict Management Styles among Corporate Executives in Developing Countries – Nigeria a Case Study† is considered for a signature assignment. Conflict is inevitable and exists everywhere. In organizational system, conflict and methods of conflict management influences different groups (employees, management team and executives). Conflicts are realities of life and can be defined as a â€Å"situation of competition in whichRead MoreTechniques For Effectively Manage Conflict1208 Words   |  5 Pages Techniques to Effectively Manage Conflict Kaitlin Hodges Indiana University Northwest Techniques to Effectively Manage Conflict The medical profession relies heavily on collaboration and teamwork. Whether the professional is performing surgery or providing care to a sick child, the medical team is obligated to work together in order to efficiently accomplish common goals. However, when individuals are brought together as a team, differences in opinions, interests, knowledgeRead MoreConflict In An Interpersonal Relationships1552 Words   |  7 Pages Conflict is an inevitable part of our lives. Especially within an interpersonal relationship. Conflict occurs whenever there is a difference in the needs and goals of two people. This might create tension between two people. As of right now, one of my most major conflicts is held within an interpersonal work relationship. The current conflict is in need of a resolution and consist of two main conflict management styles; in which I participate in an accommodation conflict management style, whereasRead MoreConflict Between Conflict And Conflict Management1313 Words   |  6 PagesConflict and conflict management both play pivotal roles in all relationships, whether they are between friends, family, lovers, or coworkers. However, while most relationships have an abundance of conflict, the amount of properly implemented conflict management in all relationships is relatively low. This is especially surprising when you consider the sheer amount of research and counseling directed at managing conflict in constructive ways. Though the aforementioned services and research are of

The Word Gay - 1108 Words

On The Subject of the word â€Å"GAY† As time changes so does everything else in the world, including words and their meanings. One particular term has strayed far away from its meaning and symbolizes something completely different now. The term gay has changed so much over time that few people now know its true meaning. The meaning gay has changed tremendously over time. In the past, the term gay was not used as frequently and as freely as it is used today. The term originated from the Old French and dates back to the 1600s, â€Å"Deriving ultimately from Germanic source† (Wikipedia). The word means â€Å"Joyful, carefree, bright and showy† (Wikipedia). Gay also means to be â€Å"Addicted to social pleasure and dissipations,† as a noun â€Å"of a person:†¦show more content†¦This outgoing act shows how America is starting to broaden its horizons towards the term gay as an adjective and as a noun. In the year 2000, â€Å"Vermont [became] the first state in the country to legally recogni ze civil unions between gay or lesbian couples† (The American Gay Rights Movement). As we move along in time gay rights are steadily growing and are being respected by more and more people. Even though there are still some people who are still some people who are very much against homosexuality, the way of living still continues. Although there are some events that turn out positively, some do have a negative outcome. There are many events that are meant to be fun and entertaining that turn out bad. Many people against gay marriage, or gay adoption, and even homosexual relationships often put on strikes during gay pride events. These strikes and shows of activism have lead to potentially dangerous actions. There are people who speak out against gay relationships and their opinions on what they could be doing to our society. â€Å"The head of a conservative lobbyist group in California warned the listeners of his daily radio show that America’s children will delivered â€Å"straight into the arms of the homosexual activist community† (Pinknews). Opinions like this are often spoken out by conservatives who truly think thatShow MoreRelatedIs The Word Gay?978 Words   |  4 Pages As culture changes, so does language. English words can have a variety of meanings based on cultural shifts that cause words to lose their original meanings or become associated with vastly different ideas. Such changes retain the power to baffle one unfamiliar with an extensive etymological history of the word. For example, gay has confusing origins, particularly the farther one looks back. The word gay has possessed vastly different definitions throughout its history, both positive and negativeRead MoreThe Word About Gay And Where It Originated936 Words   |  4 Pages Words have so many different meanings. Just pick up a dictionary to discover the many different meanings of the same word. Many questions arise when thinking of where a word originated from. This report will allow me to explore the definition of gay and where it originated. I will explain how the word gay has changed over time. As culture changes, so does words as they take on new meanings. The word gay originally had the meaning of being carefree, happy or lighthearted for quite a long timeRead MoreGay, Defined1008 Words   |  5 Pagesdefinition: Gay (adj.) merry: happy and carefree; brightly ornamental or colorful; homosexual. (n.) A homosexual. (â€Å"gay†) Synonymous definition: Gay (syn.) merry, lighthearted, joyful, cheerful, sprightly, jolly, happy, joyous, gleeful, jovial, colorful, bright. (â€Å"gay†) Negative definition: Gay (adj.) unhappy, lacking color, heavyhearted Because of the literal definition of the word, people that are homosexual are often seen as â€Å"colorful† and â€Å"cheerful†. Etymological Definition: Gay (n) usuallyRead MoreSemantic Change: How Gay Became Homosexual1158 Words   |  5 Pageson homosexuality. Therefore the word gay is losing its original meaning and connection to the word homosexuality. School also plays another part in this because it is teenagers (school pupils) who have changed the meaning of the word gay, it was first seen as an insult. But the word has been so overused that it has lost its original meaning. In the majority of schools where pupils aged 15-18 and possibly even younger call each other gay it was here that the word gay was popularised with students firstRead MoreNeologisms and Morphological Analysis of Gay Language1236 Words   |  5 PagesNEOLOGISMS AND MORHOLOGICAL ANALYSIS OF GAY LANGUAGE OF STUDENTS IN SURIGAO DEL SUR STATE UNIVERSITY S.Y. 2015-2016 A Concept Paper Presented to Maria Lady Sol A. Suazo, Ph.D, Instructor Surigao Del Sur State University Tandag City In partial fulfillment Of the requirements for the Degree Bachelor of Secondary Education Major in English JOSIE ALNGOG NICOLE HOPE ARIO CRISLER ATIBULA RUBELLE HOPE BANTAYAN JANUARY 2016 INTRODUCTION The language of gays known as gayspeak has now earnedRead MoreWhy Do Students Speak Gay Lingo?1391 Words   |  6 PagesWhy do students speak Gay lingo? For Heterosexual students The aim of the speakers is to be au courant. Heterosexual students want to show that they are well-informed in this genre of speaking. They want to let people know that they also have the capacity to speak gay lingo eventhough they are not inside the world of the homosexual where it is spoken. Also, their intention is to be modern. Since social media has made swardspeak popular, students are exposed to it and thus influencing them to useRead MoreGay Lingo in the Philippine1420 Words   |  6 PagesCHAPTER I RESEARCH PROBLEM 1.1 Historical and Conceptual Background 1.2.1 Historical Background Filipino gay language or swardspeak language is a vernacular language derived from Englog (English- Tagalog) and is used by a number of gay Filipinos. It uses elements from Tagalong, English, Spanish, Niponggo, from celebrities’ names and signature brands hat giving a new context of this unique language. A unique trait of swardspeak is that it immediately identifies the speaker as homosexualRead MoreConfronting Heternormativity With Carl Wittmann858 Words   |  4 Pageschanges in the late 60s and early 70s. While for years homophile groups such as the Mattachine Society dominated queer rhetoric, in 1969 Carl Wittman’s â€Å"Gay Manifesto† redefined the LGBT+ rights movement’s voice and goals (380). Using shocking language, his authority as a gay man, and emotional appeals to his queer audience, Wittman and his â€Å"Gay Manifesto† utilized a confrontational, liberationist tone to communicate his views on sexual identity and heteronormative culture . While opponents may argueRead MoreSimilarities And Differences Between Bakla And Gays892 Words   |  4 PagesBakla and gays are two different types of people. They are defined differently, gay is defined as a male desiring to have sex with other males, the term bakla is someone who is in-between or as described in the book by Manalansan a â€Å"male body with a female heart† (pg 25). To the Filipino people and their cultutre bakla is a term to describe a third gender they do not see these people as gay. These people speak swardspeak, which is slang that they speak. Furthermore, bakla people are not seen differentlyRead MoreAssociations Between Religious Personality Dimensions And Implicit Homosexual Prejudice847 Words   |  4 Pagesincreases, self-reported attitudes towards homosexuals becomes more negative. The authors of this study mention that the focus of the study was not to research any forms of overt discrimination, any form of hate crimes, or other antisocial be havior towards gay men and lesbians. The study s hypothesis comes from social-personality psychologist Gordon Allport s observation that in most religions, it is encouraged to demonstrate unconditional love towards others; however, there are individuals who carry prejudices

International Conference on Health Promotion

Question: Discuss about the International Conference on Health Promotion. Answer: Introduction: The first International Conference on Health Promotion held in Ottawa on 21st November, 1986 is regarded as the Ottawa Charter. It was arranged in response to the demand for a new public health movement in the world. The purpose was to achieve optimum health for all by the year 2000 by launching better health promotion channels. The international organization, national government and local communities had the responsibility in carrying out this action. The main focus of attention according to the Ottawa Charter was building relevant public health policy, building a supportive environment, developing community action and personal skills and reorienting health care service to prevent illness (World Health Organization 2017).Although the Charter is a century old, still there is question regarding the relevance of the Charter for health promotion in the 21st century. The purpose of this essay is to understand the action and strategies laid down in the Ottawa Charter to understand its rel evance in current health promotion activities. It will lay down the argument regarding whether Ottawa Charter should be used in todays health promotion or not. The thesis statement for the essay is that Ottawa Charter should not be used in todays health promotion due to several challenges present in the implementation of action and strategies areas mentioned in the Ottawa Charter. However, the counter argument to this statement is that Ottawa Charter has been successful in integrating health promotion activities in countries like UK and Canada. It has helped establish the supporting conditions for prevention, protection and surveillance at policy level and community level too (Hancock 2011). The Ottawa Charter gave the three strategies for health promotion which was to mediate, advocate and enable. It was also the first WHO document to recognize a stable ecosystem as determinant of health and participants countries pledges to address environmental and ecological issues affecting the health. Hence, the Ottawa Charter continues to provide a simple and effective framework for addressing the health needs of disadvantaged group in community. Peo ple most in need cannot get access to health promotion market and the Ottawa strategies ensure that these sections of population can access health promotion campaigns to promote health and well-being of public (Davies 2014). However, still this success of Ottawa Charter is rejected because all the aspects of health promotion practices have not been fully implemented as required. Despite evidence regarding success of approach, behavioural lifestyle continues to prevail and affect health of general public in the world (Fry and Zask 2016). The essay supports that the actions and strategies mentioned in the Charter is not relevant for health promotion in the 21st century due to the presence of several challenges in its implementation process. The first supporting evidence regarding this given by (Potvin and Jones (2011)who mentions the role of the Ottawa Charter in endorsing positive definition about health and establishing core values of public health action. However, the challenges lies in the implementation of these values and principles due to the changes in public health system and practices at international and national level in countries across the world. There is absence of agreement regarding the theoretical and epistemological aspects of health promotions which results in error in actions and precariousness of institutions involved in health promotion (Tremblay and Richard 2011). The second evidence supporting the challenges facing the Ottawa Charter is the lack of equity in promoting health in communities. Community based interventions are being established to modify behavioural lifestyle of people in the community, however the lack of change in the system is preventing the aspects of sustaining the behaviour change in public. There is rise in issues of inequity in health promotion due to the little attention paid on evidentiary research in western countries (Baum and Sanders 2011). The changes introduced in the Charter were both of practical and philosophical importance in health care. Peace, shelter, education, social justice, equity and stable ecosystem was regarded as important prerequisite for health, however this cannot be done by health sector alone. The key aspects of the charter should have permeated to all aspects of life- both personal and public. However, the practices in the community reveals a drift from this ideal. Therefore, reconceptualising health amidst changing times and system is one of the significant challenges facing the future generation (Vinko et al. 2017). The third evidence to the challenges seen in implementing actions and strategies of the Ottawa Charter is the need to redevelop the mediation strategy stated in the Charter. This may differ from one institution to other. For some, it may involve sharing the health promotion responsibilities with government, media industry and health industry, for others it may involve applying the theories of social science in promoting health and equity along with research finding from medicine and biomedical research in health promotions (McPhail-Bell et al. 2013). The rise in new technology also brings with it many ethical dilemmas as new technologies for health promotion have many pitfalls. There are many ethical and political dilemmas in using digital health technology for health promotion. It cannot maintain health equity as all people do not have access or knowledge to use these tools. Furthermore, as new digital technology is highly linked to age, income and education level of users for effic ient use, the inequality in health outcome may widen if health promotion approaches do not work to overcome this limitations of the tool. Hence, from the analysis of the values and principles proposed by the Ottawa Charter for health promotion, it can be said that changes in health system and rise in technology contributes to challenges in the implementation of the action of the Charter in the 21st century. There is a need for public health agency to pay extra attention to improve health and digital literacy in disadvantaged group of society to overcome the limitations in practice. Therefore, it can finally be concluded that challenges in the action areas of the Charter can be addressed in the 21st century only when new strategies are developed to meet current health demands. There is a need to redefine health promotion agendas so that better clarity is seen in health policy as well as intervention for all groups. Reference Baum, F.E. and Sanders, D.M., 2011. Ottawa 25 years on: a more radical agenda for health equity is still required.Health promotion international,26(suppl 2), pp.ii253-ii257. Davies, S.C., Winpenny, E., Ball, S., Fowler, T., Rubin, J. and Nolte, E., 2014. For debate: a new wave in public health improvement.The Lancet,384(9957), pp.1889-1895. Fry, D. and Zask, A., 2016. Applying the Ottawa Charter to inform health promotion programme design.Health promotion international, p.daw022. Hancock, T., 2011. The Ottawa charter at 25.Canadian Journal of Public Health/Revue Canadienne de Sante'e Publique, pp.404-406. McPhail-Bell, K., Fredericks, B. and Brough, M., 2013. Beyond the accolades: a postcolonial critique of the foundations of the Ottawa Charter.Global health promotion,20(2), pp.22-29. November, A.L.O., 30 Years after the Ottawa Charter: Is it Still Relevant in the Face of Future Challenges for Health Promotion?. Potvin, L. and Jones, C.M., 2011. Twenty-five years after the Ottawa Charter: the critical role of health promotion for public health.Canadian Journal of Public Health/Revue Canadienne de Sante'e Publique, pp.244-248. Tremblay, M.C. and Richard, L., 2011. Complexity: a potential paradigm for a health promotion discipline.Health Promotion International, p.dar054. Vinko, M., Robnik, M. and Gabrijel?i? Blenku, M. (2017).30 Years after the Ottawa Charter: Is it Still Relevant in the Face of Future Challenges for Health Promotion?. [online] https://www.eurohealthnet-magazine.eu. Available at: https://www.eurohealthnet-magazine.eu/ehn-magazine-8/30-years-after-the-ottawa-charter-is-it-still-relevant-in-the-face-of-future-challenges-for-health-promotion/ [Accessed 26 Mar. 2017]. World Health Organization. (2017).The Ottawa Charter for Health Promotion. [online] Available at: https://www.who.int/healthpromotion/conferences/previous/ottawa/en/ [Accessed 26 Mar. 2017].